Jul 2, 2019
Casey has lead marketing at some hugely successful B2C websites like Paelohacks and Watchmaster.com; he's also done it for B2B companies including BigCommerce and ShipBob.
We talk to Casey about:
- How he managed to scale Paelohacks to millions of unique
visitors and why he felt a lot of their success was down to great
timing.
- The virtual summit playbook that Casey used successfully in both
B2C and B2B companies.
- Why leading marketing is the same regardless if it's a B2C or B2B
company.
- What are the key attributes to look for when scaling a
world-class marketing team?
Happy Growing!