Apr 2, 2019
We love unveiling new marketing strategies here on the GrowthTLDR.
In this weeks episode, we talk to Edward Ford who is the Marketing Director at SearchMetrics.
We talk about customer research and how marketers often undervalue the impact of it. We cover the essential customer insights to get and the importance of understanding your customer’s buying trigger.
We also talk about the Walmart content strategy and how you can implement it to grow organic demand for your product. We get into why it’s modeled on Walmarts growth strategy and how exactly you can leverage it for your marketing efforts.